THE WEDDING PLANNER'S HANDBOOK
Open for enrollment until August 24th at 7pm PST
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WEDDING PLANNERS!
It's time to create the wedding planning business of your dreams
Stop googling your way to success and start building a business with A tried-and-tested roadmap you can trust
You’re a wedding planner who truly cares about each of your couples.

You go above and beyond, sometimes sacrificing your own well-being, to make each wedding you plan a unique and thoughtful experience.
You want to charge more for your services but have no idea how you should go about doing that other than just picking some numbers out of a hat.
You believe in drive over hustle and deep breaths over chaos but you're afraid if you don't bust your butt 24/7 you'll never stand out among the crowd.

We know that you started your company because there is something about wedding planning that sparks a fire in you

WE ALSO KNOW THAT RUNNING YOUR OWN BUSINESS CAN FEEL OVERWHELMING...


Every ounce of excitement can be met with an equal amount of uncertainty

  • Where do I start?
  • Who are the right clients for me and how do I get in front of them?
  • ​How do I make more money? Or any money at all?
  • What are the most effective marketing strategies? ​
  • How do I show couples what I can do if I don't have any images in my portfolio?
  • How do I ensure that my clients are having an exceptional planning experience?
  • ​How do I hire an assistant or associate planner(s)?
  • How do I get my work published or create work that's worth publishing in the first place? ​
  • How do I stand out? 
  • When and how do I scale my business?
  • How do I handle all the finances and what can I write off come tax season? ​
  • When do I sleep????


SOUND FAMILIAR?

Raise your hand if any of the below rings true for you as well...

    YOU SAY YES TO ANY AND ALL WORK THAT COMES YOUR WAY.
    But the weddings you're booking aren't paying the bills and your clients don't have the budget for the killer design elements you're dying to implement.
    You piecemeal together a planning process.
    But your couples keep micromanaging you and no matter how hard you work it never seems like enough.
    you arbitrarily try raising your prices.
    But you’re lacking the confidence to stand behind them, and you just can’t seem to close those higher-end packages.
    You INVEST IN your branding.
    But all the branding in the world can’t sell your services, if you don’t believe in yourself and your abilities.
    YOU SAY YES TO ANY AND ALL WORK THAT COMES YOUR WAY.
    But the weddings you're booking aren't paying the bills and your clients don't have the budget for the killer design elements you're dying to implement.


    YOU PIECEMEAL TOGETHER A PLANNING PROCESS.
    But your couples keep micromanaging you and no matter how hard you work it never seems like enough.


    YOU ARBITRARILY TRY RAISING YOUR PRICES.
    But you’re lacking the confidence to stand behind them, and you just can’t seem to close those higher-end packages.
    YOU TRY UPGRADING YOUR BRANDING.
    But all the branding in the world can’t sell you if you don’t believe in yourself and your abilities.
    YOU TRY BLOGGING.
    But what you don’t realize is that the real money in the wedding business comes from referrals.
    You START BLOGGING.
    But what you don’t realize is that the real money in the wedding business comes from referrals.
    And you sit there wondering...will I EVER have the confidence to charge higher rates - and stand behind them with integrity?
     
    Pondering...what can I do to make MY clients’ weddings run more smoothly without putting in 10 extra hours a day?

    Doubting that you will EVER be able to make this business work and ALSO have an actual life - spending quality time with your family and friends, giving yourself Netflix and chill time because you deserve it, and making those all-nighters a distant memory.

    While other wedding planners are posting #blessed on their Instagram feeds full of stunning photos and glowing couples, securing the highest of high-end clients, and seemingly sashaying through the process cool, calm, and collected with a smile on their faces.
    There is another way!
    We have developed a system that takes away...

    *The guess work and the constant Googling.

    *The need to charge super-low prices in order to compete.

    *The comparison paralysis.

    *The need to answer emails around the clock.

    *The fear of always letting your clients down.
    We find that many planners have the “disease to please” and we REFUSE to let you be taken advantage of time and time again without even being PAID to tolerate it!

    Our tried-and-tested system takes you from overwhelmed and underpaid to super-organized and high-end within weeks!
    Who Are We And Why Should You Listen To Us?
    We’re Teissia (the brunette) and Alia (the blonde), but you can call us T+A.
    We’ve been planning weddings all over the world for over a decade with our company Firefly Events, and we’re pretty freakin’ great at it! In fact, we were named top planners by Vogue, Harper’s Bazaar, Martha Stewart Weddings, Brides Magazine, BizBash, and The Knot. And our weddings have been featured in over 30 different publications around the globe.
    We drop these creds not to brag but to assure you that you can trust us! While it hasn’t always been easy, we’ve had extensive experience in the industry and through all the ups and downs we have created a modern and holistic approach to business development and planning that we know is successful.

    How do we know it's successful? 

    Because it is what enabled us to go from stressed out, frazzled, exhausted, under-paid wedding planners to hyper organized, efficient, leaders in our field that charged $100,000+ for every wedding we planned. We have also watched the same systems transform the lives and businesses of every TFM planner that has joined the community.

    Now, instead of planning weddings, we educate thousands of planners around the world and help them step into their entrepreneurial power.
     We know what you’re thinking…
     We know what you’re thinking…
    It won’t work for me because I don’t live in a luxury area and there’s no way I can get clients to pay me more!

    I’m not creative enough...

    If it was that simple, everyone would be a wedding planner...
    introducing
    The Wedding Planner's Handbook
    The proven formula to build a profitable, sustainable, and high-end wedding planning business with luxury clients you love.
    At the end of The Wedding Planner's Handbook, you’ll have:
    • The mindset shift and confidence to charge the prices WORTHY of the clients of your dreams
    • A tried-and-tested backend business system that will enable you to save HOURS of repeatable work while still customizing the experience for your clients
    • A pricing system that makes SENSE and that enables you to serve your clients with grace and without resentment
    • ​A proven method to get consistent referrals which will allow your business to market itself
    • ​A sustainable work-life balance that keeps you from burning out and keeps you AND your business healthy and thriving

    WHAT’S INCLUDED IN
    The Wedding Planner’s Handbook Program
    Imagine if you had a best friend walking you through every single step of setting up, marketing, and executing on your high-end and profitable wedding planning business. The Wedding Planner’s Handbook Program is a step-by-step, tried-and-tested formula that we’ve developed through over a decade of working as wedding planners and making all of the mistakes - so that YOU don’t have to!
    Take a look at what we’ll cover:
    Backend Organization 
    It's time to get super organized! This module is chock-full of templates and workflows that will streamline your business from the inside out. These systems will enable you to take on more work without feeling overwhelmed, stressed, or like your brain will explode. This module will also enable you to easily hire team members because you will have a clear and simple structure for them to replicate and use - so that you’re not doing all the work yourself anymore!
    The Three Foundational Documents
    In module #2, we are walking you through the creation of the three documents that will act as the foundation of every wedding you plan. By implementing these three documents from the get-go your clients will trust you more, feel confident in your services, and get excited about planning from day one. In addition, these documents ensure that everyone will be on the same page about budget, timeline, and design (including vendors) which will help you avoid scope creep and those late-night “emergency” emails!
    Attracting Your Ideal Client 
    Ready to start working with your dream clients!? In this module, we're diving into all the moving parts of identifying and attracting your ideal clients. There’s nothing like working with clients you love that inspire you to go the extra mile!
    Packages and Pricing
    How do you know how to price your services to establish the value of your time and effort and avoid picking numbers out of a hat? In this module, we help you nail down your pricing and start creating comprehensive packages that clearly define your services and inspire your prospective clients!
    Work/Life Balance + Self-Care
    You can have the most successful business in the world, but without a healthy work/life balance and a steady dose of self-care, there is no way you'll be able to sustain that success. Wedding planning is the 5th most stressful job in the world according to Forbes, and in this module we help you to develop strategies that will enable you to experience joy and growth throughout the longevity of your business instead of overwhelm and burnout.
    Planning Formula Part I - The Planning Process 
    It's time to get down to the nitty-gritty details of the planning process. This module is the first of three modules all about our wedding planning formula. Instead of reinventing the wheel every time you plan a wedding we have created a repeatable formula that you can use with every couple. By implementing our three part planning formula your clients will instantly see that you have a plan! They will feel confident in your services and they will love working with you because they’ll will feel relaxed with your systems and structures.
    Planning Formula Part II - Day-of Preparation 
    The second part of our planning formula is all about day-of preparation. In this module we enable you to be beyond prepared for the big day and absolutely kill it for your clients! This means a much less stressful wedding day with you calmly overseeing instead of running around like a headless chicken.
    Planning Formula Part III - Day-of Execution 
    The third and final part of our planning formula is day-of execution. In this module, we're walking you through the key elements of flawless wedding day execution. Make this the perfect day for your clients, impress them and their guests, stay cool, calm and collected, and set yourself up for referrals from guests, the venue, and vendors!
    Post-Wedding Wrap-Up
    In this module, we walk you through some simple steps that will help turn each successful wedding into many more clients! We help you create an easy and thoughtful follow-up system that keeps you top of mind and ready to be referred to more ideal clients.
    EVEN MORE RESOURCES
    PLUS...We’re going to throw in some resources that will help you execute The Wedding Planner’s Handbook with ease and confidence!
    Master Template Vault 
    (value: $997)
    30+ customizable templates, workflows, and Trello boards that we’ve created, tweaked, and tweaked again to help you run an efficient and sustainable business. These templates have over a decade of blood, sweat, and some tears (#truth) invested in them. Think proposals, contracts, budgets, planning timelines, day-of timelines, and so much more!
    5 Months of Group Coaching 
    (value: $5,982)
    These monthly Zoom calls are designed to help you get your questions answered while also giving you the support you need to work on your mindset and confidence.

    P.S. Our students have told us that these calls have been invaluable and have single-handedly empowered them to up their pricing and take their business to the next level.
    P.S. Our students have told us that these calls have been invaluable in giving them the confidence and clarity to increase their prices and profit in their business!
    TFM Certification Badge 
    (value: priceless!)
    Want to prove you’ve learned from the best? We’ve been named top planners by Vogue Magazine, Harper’s Bazaar, Martha Stewart Weddings, Brides Magazine, BizBash, and The Knot. When you complete The Wedding Planner's Handbook, you will receive a certification badge that you can proudly display on your website!
    Grow A Team Masterclass
    (value: $499)
    This masterclass will teach you all about how to grow and manage a team so that you can take yourself out of the day-to-day in your business. This allows you to scale without the hustle and will create the brain space you need to dream big!
    Wedding Submission Workflow
    (value: $499)
    One of the best way to get high-end clients is to leverage the weddings you've done with publicity! Want to get your weddings featured in publications like Martha Stewart, Harper's Bazaar, and more? We have the step-by-step workflow for you, PLUS a list of editorial contacts so you don't have to go hunting - we've done all the work for you!
    Supportive Community
    (value: $997)
    You also get access to a super supportive, encouraging, and global Facebook group for all of our planners inside The Wedding Planner's Handbook.

    Having a supportive community behind you makes all the difference in your success!
    Truly, the community is second to none! Running your own business can be a lonely proposition, and the feeling of camaraderie that we’ve nurtured in the group is priceless!
    COVID-19 UPDATES
    In the wake of COVID-19 we have updated our planning agreement template, added a postponement addendum, and a liability waiver to help you navigate new changes in the event industry.
    How is this different from all of the other wedding planning materials I’ve seen?
    Let us show you why this is unlike anything you have seen before:
    Product
    This is the ONLY program we’ve come across that incorporates the systems, the templates, the detailed instructional and educational videos, AND the mindset piece that is VITAL for being able to charge higher prices with confidence.
    process
    We not only give you our trainings, but we also offer 5 months of support AND community in order to ensure that you can take what we’ve taught you and implement with confidence - and feel supported and encouraged along the way!
    delivery
    Value-packed, bite-sized trainings and templates. Monthly coaching calls. Under 10 hours of video content that packs a punch! No more Googling and reading endless blog posts when you’ve got a PROVEN methodology!
    The Wedding Planner’s Handbook
    The proven formula to build a profitable, sustainable, and high-end wedding planning business with luxury clients you love.
    • The Wedding Planner’s Handbook Program (value: $2,000)
    • Master Template Vault (value: $997)
    • 5 Months of Group Coaching (value: $5,982)
    • ​Grow a Team Masterclass (value: $499)
    • ​Wedding Submission Workflow (value: $499)
    • Supportive Facebook Community (value: $997)
    • ​TFM Certification Badge (value: priceless!)
    Total Value = ($10,974)
    YOUR PRICE: $1997
    WHY BUY NOW?
    Honestly, we’re constantly updating and improving this course, and we’ve been told that we aren’t charging nearly enough for the value we’re offering.
     
    So we’re running this one last time at this price, and once the timer counts down to zero, the price will immediately jump to $1997.

    If you’ll be kicking yourself for waiting and ending up spending $500 more - don’t wait. This price will never. Ever. Be offered again.
    We know first hand that wedding planning can be a stressful job...

    But we also know that you CAN love what you do and completely ROCK at it WITHOUT the burnout, the nightmare clients, the all-nighters, and the nonexistent work-life balance (life? What life?).

    And when we give you our Wedding Planner’s Handbook, we’re giving you the key to that.

    That business you dreamed of. The clients you dreamed of. The LIFE you dreamed of.

    So, what are you waiting for?

    We’ll see you on the other side!

    ~ Teissia and Alia  
    The Wedding Planner’s Handbook
    The proven formula to build a profitable, sustainable, and high-end wedding planning business with luxury clients you love.
    • The Wedding Planner’s Handbook Program (value: $2,000)
    • Master Template Vault (value: $997)
    • 5 Months of Group Coaching (value: $5,982)
    • ​​Grow a Team Masterclass (value: $499)
    • ​​​Wedding Submission Workflow (value: $499)
    • ​Supportive Facebook Community (value: $997)
    • ​TFM Certification Badge (value: priceless!)
    Total Value = ($10,974)
    YOUR PRICE: $1997
    7-Day Guarantee
    If within 7 days there’s something about this program that you don’t like… 
    just send us an email and we’ll promptly refund your money.
    testimonials
    This course is a #gamechanger! I have been coordinating weddings for the last 5 years and fully transitioned to a solopreneur 3 years ago, continuing my focus on event management. Since taking this course I opened myself up to full service planning and have 3 clients booked! I am head over heels in love with helping couples create a wedding that is authentically their own - and thanks to TFM, I was able to take the leap into planning and design within a few months.

    I’m so grateful for the opportunity to continue with group coaching calls - Thanks to your time management (and client expectations) tips, you’ll find my kickboxing at a local martial arts studio on Tuesday mornings (it’s been on my bucket list for over 10 years!)... but I always tune in to the replay!

    You ladies ROCK!!!

    Thank you! Thank you! Thank you!
    - Stephanie | Union Event Co
    The Firefly Method has been the answer to my prayers!!! I started my wedding planning business about a year ago and I've casually looked into a few other programs prior to joining TFM. However, none of them resonated with me. During the webinar with TFM, I was so impressed and felt a sense of joy (I even cried a little!) because I found a program with leaders I could look up to. I decided to invest in the course and it's one of the best things I have done for my business. My processes and level of service have improved significantly, and I feel 100x more confident. I gained so much knowledge and I grew as a person, and it's all because of Teissia and Alia being so generous, smart, talented, caring and real!
    - Carly | Love Wedding Planning 
    One of my best investments I've made in years! You really show us how to do all the things. It’s not just talk.
    - Veronica | Utterly Elegant Events
    Thank you so much for all the work and effort you have put into your courses. This has been the most valuable course I have ever invested in. I can't tell you how much I have spent over the years on business courses that are truly just fluff but yours has been the best yet! I'm not one for just blaring out compliments willy-nilly. What you are doing has truly been eye-opening. I couldn't be more grateful for all the work and effort you put into this course and everything else that you provided us. There are so many frauds out there and you guys are the real deal! It's been so great going through it all. I needed it more than I can say. I'm almost embarrassed at how I was running my business before. Thank you a million times over
    - Lacy | Lacy Geary Events 
    This course was so amazing. I feel so blessed to have this available to me as I try to grow my business and become a better planner. I have signed up for other master classes and taken other courses and NONE are as good as this. Your honesty and willingness to share is like no other. I really appreciate you both and can't wait to put all this information into action. Thank you for taking the time to put this course together and just for being two really genuine and awesome human beings!
    - Michelle | Olivia Grace Events 
    This course and the zoom calls really exceeded my expectations! I learned a lot and I have to say that showing us how you keep organized with templates was one of the best thing I took from the course... I am SO happy I bought the course and I would do it again without hesitation 100%
    - Valentina | V Party and Event
    The course was so helpful and motivating. I honestly was surprised by how much information was contained, every time if finished a module I thought that was the end then there was more!!
    - Natasha |Sugar Willow Events
    I love this course! I feel like this is the most honest, real world course out there. I have purchased lots of workshops, forms, templates, etc in hopes of finding the right fit and nothing hit the mark...until now! This was the best investment in my business so far!
    - Sherry | Ruby Collaborative  
    Before starting the course I actually lost a wedding because they felt they were chasing me (it's really embarrassing admitting that)... thanks to that I  realized I had to do something to get the control of my weddings back but I was not able to... And you guys helped me A LOT! When that happened I was managing 5 weddings, now I'm doing super good with 10! I feel I'm under control and all my couples feel the same. They are very happy and relaxed and I keep having very good feedback!
    Another important one is the pricing! You helped me value myself more and I've been raising prices and I'll keep doing that until I'm satisfied. :) And so far so good! I keep booking! 
    I'm very new to publications, so this last module, was amazing too! And all the contacts!! 
    And I could continue... because it's been really amazing! I can't be more grateful!!
    - Agnes | White Dots Wedding Planning
    I ABSOLUTELY LOVE YOUR COURSE!!!! I loved the one on one coaching phone call. You really helped me a lot AND I have been booking events at my increased rate (thank you).  You are amazing and really helping elevate our event industry. Thank you!
    - Erica | Couture Events
    I loved all of it! I'm new to the business and this course was so incredibly beneficial. Every time I finished a module I could not wait to do the next. Thank you for sharing all of your templates and resources, they are already making everything so much easier and my confidence level is super high! 

    Thank you! Thank you! Thank you!
    - Veronica | Unruffled 
    I just completed the Firefly Method Wedding Planner's Handbook and I cannot say enough good things about it. Before I purchased the course, I kept re-writing my planning and process templates because I felt like they weren't enough. I questioned if the way I was doing things in my business was the best way and wondered what I might be missing. I wanted to learn from an expert that had been there, done that and could show me the best way in the least amount of time. I'm so glad I found Teissia and Alia! From the beginning, I knew I had made a good investment. The templates, tutorials, and advice that they provide in the course is incredibly beneficial and helpful. They are so thorough and in-depth and I was able to immediately implement them in my own business. 

    Teissia and Alia's experience and genuine desire to teach and mentor the new generation of planners is apparent in their teaching videos. I liked that I could move through the course at my own pace.
    - Desirée | Verve Event Co.
    TFM Handbook has been incredible. The investment made sense after the free workshop and really gave me a sense of validation in the areas of strength in my business, while providing priceless resources and actionable insights into my weaknesses. I'm so grateful for the lifetime access to the Handbook, Facebook community and live calls. Thank you!
    - Rebecca | RMP Chicago Events
    I loved every single thing about this course! The back end organization is amazing and the way you walked us through the entire planning and wedding process was so helpful. I truly feel like I can conquer any wedding, big or small, with what I've learned. 
    - Tolulope | Bridal Relief, LLC 
    The Wedding Planner’s Handbook
    The proven formula to build a profitable, sustainable, and high-end wedding planning business with luxury clients you love.
    • The Wedding Planner’s Handbook Program (value: $2,000)
    • Master Template Vault (value: $997)
    • ​5 Months of Group Coaching (value: $5,982)
    • ​​Grow a Team Masterclass (value: $499)
    • ​​​Wedding Submission Workflow (value: $499)
    • ​Supportive Facebook Community (value: $997)
    • ​TFM Certification Badge (value: priceless!)
    Total Value = ($10,974)
    YOUR PRICE: $1997
    YOUR BURNING QUESTIONS, ANSWERED
    IS THE WEDDING PLANNER’S HANDBOOK RIGHT FOR ME IF I’M A NEW PLANNER?
    Yes! The Wedding Planner’s Handbook will give you all the foundational tools you need to start running a successful wedding planning business, right now. 

    To put it simply, we’ve spent years perfecting our processes and systems- so you don’t have to! 

    Skip all the trial and error and get right to the proven strategies that have helped us to double our profits year after year. 

    It’s time to stop googling and get some honest mentorship from planners who have stood in your shoes.

    We’re here with concrete answers that will give you the confidence to book your dream clients and create flawless weddings that you can feel proud of. 

    PLUS we’ve got you covered with customizable email templates, proposals, contracts, budgets, timelines, design boards, and more!
    IS THE WEDDING PLANNER’S HANDBOOK RIGHT FOR ME IF I’VE BEEN IN BUSINESS FOR YEARS?
    We’ve got you covered! The truth is, we all hit a plateau at some point…or at many points ;). One of our biggest complaints inside of our own business was that there simply wasn’t enough time to create new systems, or even perfect the ones we had.

    Every day felt like a sprint and we needed every last second to reply to emails and chisel away at our massive To-Do list.

    It was a vicious cycle that only served our short term goals (making it to the end of the day in one piece!) and never gave us room for bigger, long term goals.
    Goals like attracting clients that were a better fit, breaking into a higher end market, booking more destination weddings, etc.

    To make matters worse, our lack of organization and strategies, often led to silly mistakes, wasting tons of time (so frustrating!), and a mean case of burnout.
    If any of this sounds familiar, we’ve got you covered!

    Inside The Wedding Planner’s Handbook, we’ve created all the worksheets, templates, emails, documents and step by step videos you need to streamline your workflow, gain control over your days, provide your clients with stellar service, make more profit, and finally find that white space to dream big!
    HOW LONG WILL IT TAKE ME TO GO THROUGH THIS? I DON’T HAVE ANY TIME!
    The goal of this program is to SAVE you time.

    We know it’s hard to carve out time in your busy schedule but if you spend just 30 minutes a day on this program you can complete it in 20 days! That means that in less than a month you can change the course of your business! 
     
    How many times have you written the same email to clients?

    Do you feel like you're reinventing the wheel every time you’re planning out the wedding day schedule?

    How many times have you answered a client or vendor with the SAME INFORMATION you gave them in the email they just received - and which you may as well have not sent at all because did they even look at it?

    This program is the answer to all of this, and more.
    DO I GET A DISCOUNT IF I PURCHASED THE CLIENT BOOKING BLUEPRINT
    Yes! Use the code CBB at checkout and your $147 will be applied to The Wedding Planner's Handbook!
    CAN’T I JUST GOOGLE ALL OF THIS STUFF?
    Oooh, free content. The enemy of productivity.
     
    Yes, you can spend hours and hours (or let’s get real, weeks and weeks) painstakingly piecing together the different parts and systems and processes that may or may not help your business run smoothly.

    Well, guess what. We’ve done that for you. By using our proven methodologies, you’re essentially getting 10 year’s worth of trial, error and research.

    Save yourself the 10 years! :)
    The Wedding Planner’s Handbook
    The proven formula to build a profitable, sustainable, and high-end wedding planning business with luxury clients you love.
    • The Wedding Planner’s Handbook Program (value: $2,000)
    • Master Template Vault (value: $997)
    • ​5 Months of Group Coaching (value: $5,982)
    • ​​Grow a Team Masterclass (value: $499)
    • ​​​Wedding Submission Workflow (value: $499)
    • ​Supportive Facebook Community (value: $997)
    • ​TFM Certification Badge (value: priceless!)
    The Wedding Planner’s Handbook Program
    value: $2000
    Including:
       Backend Organization 
       The Three Foundational Documents
       Attracting Your Ideal Client 
       Packages and Pricing 
       Work/Life Balance + Self-Care
       Planning Formula | The Planning Process 
       Planning Formula | Day-Of Preparation
       Post-Wedding Wrap-Up
    The Firefly Template Vault
    value: $997

    6 Months of Firefly Coaching
    value: $5,982

    A TFM Certification Badge
    value: priceless
    Total Value = ($10,974)
    YOUR PRICE: $1997
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